Companies need to
experiment and make mistakes in order to learn, as suggested by Paul
J.H. Shoemaker and Robert E. Gunther in their article for HBR, “The
Knowledge of Deliberate Errors” (August 2006). But in many cases, the
experience would be better if firms would learn via small, controlled
successes.
Harvard Business Review Latin American Edition, December 2006
To get a copy of Aprender de los resultados rapidos - English Translation,
complete the download form.